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Article

Bus Stops Near Schools Advertising Junk Food and Sugary Drinks

1
School of Medicine, Faculty of Medical and Health Sciences, The University of Auckland, Auckland 1023, New Zealand
2
Healthy Auckland Together, Auckland Regional Public Health Service, Auckland 1155, New Zealand
3
School of Population Health, Faculty of Medical and Health Sciences, The University of Auckland, Auckland 1023, New Zealand
4
The School of Nursing, Faculty of Medical and Health Sciences, The University of Auckland, Auckland 1023, New Zealand
*
Author to whom correspondence should be addressed.
Received: 28 February 2020 / Revised: 31 March 2020 / Accepted: 11 April 2020 / Published: 24 April 2020
(This article belongs to the Special Issue Food Marketing and Dietary Behaviors among Children)
Children rarely understand the full extent of the persuasive purpose of advertising on their eating behaviours. Addressing the obesogenic environments in which children live, through a quantification of outdoor advertising, is essential in informing policy changes and enforcing stricter regulations. This research explores the proportion of bus stop advertisements promoting non-core food and beverages within walking distance (500 m) from schools in Auckland, New Zealand while using Google Street View. Information was collected on: school type, decile, address, Walk Score®, and Transit Score for all 573 schools in the Auckland region. Ground-truthing was conducted on 10% of schools and showed an alignment of 87.8%. The majority of advertisements on bus shelters were for non-food items or services (n = 541, 64.3%). Of the advertisements that were for food and/or beverages, the majority were for non-core foods (n = 108, 50.2%). There was no statistically significant difference between the variables core and non-core food and beverages and School decile (tertiles), Walk Score (quintiles), and Transit Score (quintiles). 12.8% of all bus stop advertisements in this study promoted non-core dietary options; highlighting an opportunity for implementing stricter regulations and policies preventing advertising unhealthy food and drink to children in New Zealand. View Full-Text
Keywords: food and beverage marketing; children; neighbourhoods; built environment food and beverage marketing; children; neighbourhoods; built environment
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MDPI and ACS Style

Huang, D.; Brien, A.; Omari, L.; Culpin, A.; Smith, M.; Egli, V. Bus Stops Near Schools Advertising Junk Food and Sugary Drinks. Nutrients 2020, 12, 1192. https://0-doi-org.brum.beds.ac.uk/10.3390/nu12041192

AMA Style

Huang D, Brien A, Omari L, Culpin A, Smith M, Egli V. Bus Stops Near Schools Advertising Junk Food and Sugary Drinks. Nutrients. 2020; 12(4):1192. https://0-doi-org.brum.beds.ac.uk/10.3390/nu12041192

Chicago/Turabian Style

Huang, Donna, Amanda Brien, Lima Omari, Angela Culpin, Melody Smith, and Victoria Egli. 2020. "Bus Stops Near Schools Advertising Junk Food and Sugary Drinks" Nutrients 12, no. 4: 1192. https://0-doi-org.brum.beds.ac.uk/10.3390/nu12041192

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