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Journal: Sustainability, 2021
Volume: 13
Number: 1423

Article: A Conceptual Framework on Reconceptualizing Customer Share of Wallet (SOW): As a Perspective of Dynamic Process in the Hospitality Consumption Context
Authors: by Jooa Baek and Jaeseok Lee
Link: https://0-www-mdpi-com.brum.beds.ac.uk/2071-1050/13/3/1423

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