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Advanced Theory and Practice in Sustainable Sport Management

A special issue of Sustainability (ISSN 2071-1050).

Deadline for manuscript submissions: closed (11 October 2023) | Viewed by 9260

Special Issue Editors


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Guest Editor
Associate Professor, Faculty of Economics and Business Administration, University of Granada, Granada, Spain
Interests: sport marketing; consumer behavior

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Guest Editor
Associate Professor, University of Kurdistan, Sanandaj, Kurdistan Province, Iran
Interests: information technology in sport; sport websites; technology acceptance model; cause-related sport marketing

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Guest Editor
Associate Professor, Department of Physical Education and Sports, University of Valencia, Valencia, Spain
Interests: sports consumer behaviour; sports marketing and sports entrepreneurship
Special Issues, Collections and Topics in MDPI journals

Special Issue Information

Dear Colleagues,

We are pleased to invite you to submit articles to the upcoming Special Issue of Sustainability on the topic of the sustainability of sport management. The sport industry occupies a significant place in the global, as well as in the local economy of most parts of the world. The sport industry has not stopped growing [1], but the emergence of new business models since 2020 and the transformation of previous ones into more sustainable models has laid the groundwork for profound changes in the sector. Usually, sport managers have applied management techniques and business models that are not directly exportable from other sectors due to the unique characteristics of sport. This led to negative synergies and bankruptcies, or the inefficient use of resources at best. Several scholars promote an innovative and entrepreneurial (inter- and intra-) culture for the survival and growth of sport-related entities [2,3] as a means for encouraging competitiveness and survival.

This call responds to the need to establish how sport entities (whether its public institutions, private clubs, or leagues or federations) can, through the management of the operation and design of strategies, have a positive environmental, social, and economic impact in the long term. This includes the management of human and economic resources to survive in a dynamic, competitive, and turbulent market.

In this Special Issue, original research articles and reviews are welcome. Research topics may include (but are not limited to) the following:

- Sport marketing, communication design and operation for effective communication.

- Event management.

- Entrepreneurship in sports.

- Sports facility management.

- New information and communication technologies applied to sport.

- Incidence of price and motivation on attendance at sporting events.

- Sponsorship returns on investment.

- Management of emotion in sport.

- Sustainable sports tourism.

- Corporate social responsibility is sport event.

- E-sports.

- Financial analysis and sports performance.

- Social media and brand communities.

We look forward to receiving your contributions.

References

  1. Eurostat. Available online: https://ec.europa.eu/eurostat/statistics-explained/index.php?title=Employment_in_sport (accessed on 1 March 2023).
  2. González-Serrano, M.H.; Crespo, J.; Pérez-Campos, C.; Calabuig, F. The importance of developing the entrepreneurial capacities in sport sciences university students. Int. J. Sport Policy Politics 2017, 9, 625–640.
  3. Ratten, V. Sport innovation management: towards a research agenda. Innovation 2016, 18, 238–250.

Dr. Manuel Alonso Dos Santos
Dr. Sardar Mohammadi
Dr. Ferran Calabuig-Moreno
Guest Editors

Manuscript Submission Information

Manuscripts should be submitted online at www.mdpi.com by registering and logging in to this website. Once you are registered, click here to go to the submission form. Manuscripts can be submitted until the deadline. All submissions that pass pre-check are peer-reviewed. Accepted papers will be published continuously in the journal (as soon as accepted) and will be listed together on the special issue website. Research articles, review articles as well as short communications are invited. For planned papers, a title and short abstract (about 100 words) can be sent to the Editorial Office for announcement on this website.

Submitted manuscripts should not have been published previously, nor be under consideration for publication elsewhere (except conference proceedings papers). All manuscripts are thoroughly refereed through a single-blind peer-review process. A guide for authors and other relevant information for submission of manuscripts is available on the Instructions for Authors page. Sustainability is an international peer-reviewed open access semimonthly journal published by MDPI.

Please visit the Instructions for Authors page before submitting a manuscript. The Article Processing Charge (APC) for publication in this open access journal is 2400 CHF (Swiss Francs). Submitted papers should be well formatted and use good English. Authors may use MDPI's English editing service prior to publication or during author revisions.

Keywords

  • sport management
  • sport marketing
  • sport entities
  • sustainability

Published Papers (4 papers)

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Research

28 pages, 1144 KiB  
Article
Effects of Service Quality and Service Convenience on Customer Satisfaction and Loyalty in Self-Service Fitness Centers: Differences between Staffed and Unstaffed Services
by Shan Sun and Younghwan Pan
Sustainability 2023, 15(19), 14099; https://0-doi-org.brum.beds.ac.uk/10.3390/su151914099 - 23 Sep 2023
Cited by 1 | Viewed by 3783
Abstract
As an emerging model, self-service fitness centers are reshaping the consumer fitness experience globally. Recognizing the pivotal role of customer loyalty in the sustainable operation and management of fitness service enterprises, this study aims to uncover the factors and mechanisms affecting loyalty in [...] Read more.
As an emerging model, self-service fitness centers are reshaping the consumer fitness experience globally. Recognizing the pivotal role of customer loyalty in the sustainable operation and management of fitness service enterprises, this study aims to uncover the factors and mechanisms affecting loyalty in these centers. Specifically, it addresses how service quality, convenience, and customer satisfaction influence Word-of-Mouth intentions and repatronage intentions while examining the differences in these relationships under service methods with staff and without staff. Employing PLS-SEM, an empirical analysis of 552 customer questionnaires from four self-service fitness centers in China’s top-tier cities was conducted. The results underscore positive correlations among the constructs in the structural model, emphasizing the significance of enhancing service quality and reducing customer efforts in loyalty management. Notably, service convenience emerged as a crucial driver of service quality. This convenience, mediated by service quality and satisfaction, significantly promotes Word-of-Mouth intentions and repatronage intentions. Additionally, marked differences were observed in these relationships based on the presence or absence of staff. This study investigates customer loyalty in self-service fitness centers for the first time, analyzing the differences in these relationships based on service methods with or without staff offering targeted strategies for fitness centers leveraging self-service technologies. Full article
(This article belongs to the Special Issue Advanced Theory and Practice in Sustainable Sport Management)
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20 pages, 831 KiB  
Article
Meaningful Sports Consumption Behavior Influences the Production of Individual Eudaimonic Well-Being: The Chain-Mediated Role of Perceived Social Support and Perceived Self-Esteem
by Kai Guo, Zhigang Wang, Chenya Li and Chengdan Guo
Sustainability 2023, 15(19), 14043; https://0-doi-org.brum.beds.ac.uk/10.3390/su151914043 - 22 Sep 2023
Viewed by 1304
Abstract
Well-being is an ordinary life goal that many people strive to achieve. Recently, there has been a growing interest in academic research on how consumption can enhance well-being. Hedonic sports consumption, which is associated with positive emotions, can positively impact an individual’s subjective [...] Read more.
Well-being is an ordinary life goal that many people strive to achieve. Recently, there has been a growing interest in academic research on how consumption can enhance well-being. Hedonic sports consumption, which is associated with positive emotions, can positively impact an individual’s subjective well-being by providing both physical and mental enjoyment and relieving the stresses of everyday life. However, there is a need for more comprehensive research on the mechanisms that connect meaningful sports consumption behaviors, which may also be accompanied by negative emotions, to the mental health of individuals. Therefore, the primary objective of this study was to explore the potential mechanisms of meaningful sports consumption behaviors and eudaimonic well-being in individual mental health. Based on the SOR theory, this study develops a comprehensive conceptual model to examine the impact of sports consumption behavior on individuals’ eudaimonic well-being. The study’s results indicate that engaging in meaningful sports consumption behaviors can positively influence individuals’ eudaimonic well-being. Additionally, the study finds that perceived social support and perceived self-esteem among sports consumers significantly and positively impact their eudaimonic well-being. Finally, the study reveals that perceived social support and perceived self-esteem mediate the pathway through which meaningful sports consumption behaviors affect eudaimonic well-being. These findings contribute to our understanding of how to enhance sports consumers’ eudaimonic well-being and promote meaningful sports consumption behaviors. Therefore, it is recommended that sports marketers focus on providing meaningful sports service offerings, fostering consumer–society connections, and increasing respect and appreciation for consumers. These marketing insights can be valuable in promoting positive sports consumption experiences. Full article
(This article belongs to the Special Issue Advanced Theory and Practice in Sustainable Sport Management)
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18 pages, 488 KiB  
Article
Proposing a Framework for the Digital Transformation Maturity of Electronic Sports Businesses in Developing Countries
by Sardar Mohammadi, Arman Heidari and Jamil Navkhsi
Sustainability 2023, 15(16), 12354; https://0-doi-org.brum.beds.ac.uk/10.3390/su151612354 - 14 Aug 2023
Cited by 1 | Viewed by 2058
Abstract
Digital transformation has become the top priority for 80% of sports companies worldwide, but statistics show that between 70 and 95% of all digital transformation projects fail due to the significant and varied challenges that sports businesses face during the digital transformation process. [...] Read more.
Digital transformation has become the top priority for 80% of sports companies worldwide, but statistics show that between 70 and 95% of all digital transformation projects fail due to the significant and varied challenges that sports businesses face during the digital transformation process. This is because strategy, not digital technology, drives digital transformation, and without a mature digital transformation model, success is unlikely. Moreover, the digital transformation model of developing and developed countries is not the same, and it cannot be adopted as a blueprint. Therefore, the aim of this research was to propose a framework for the digital transformation maturity of electronic sports businesses in developing countries. Semi-structured interviews were conducted with a sample of 15 stakeholders of electronic sports businesses in Iran. Thematic analysis was used to analyze the interviews, and three main perspectives were identified: (1) enablers, (2) digital resilience and capabilities, and (3) digital transformation maturity stages. The enablers were formed by six sub-themes, including governance and leadership, strategy, culture, and skills, innovation, technology, and data. Digital resilience and capabilities were formed by four sub-themes, i.e., business model and ecosystem, digital customer experience, digital employee experience, and digital processes. Additionally, it was found that the digital transformation maturity stages were based on four stages: digital beginners, digital followers, digital conservatives, and digital leaders. The findings indicate that moving towards digital transformation and achieving digital resilience in electronic sports businesses will be impossible without synergy between enablers and digital resilience and capabilities. This framework can be useful for electronic sports businesses to evaluate their current digital status and effectively guide them towards a desirable digital status. Furthermore, electronic sports businesses can prioritize their efforts and resources for digital transformation by focusing on targeted capabilities and enablers and ensure the more effective and efficient allocation of resources towards digital transformation. Full article
(This article belongs to the Special Issue Advanced Theory and Practice in Sustainable Sport Management)
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30 pages, 1383 KiB  
Article
Self-Transcendence Values Influence Meaningful Sports Consumption Behavior: The Chain Mediator of Team Identification and Eudaimonic Motivation
by Kai Guo, Zhigang Wang, Lei Zhang and Chenya Li
Sustainability 2023, 15(14), 10938; https://0-doi-org.brum.beds.ac.uk/10.3390/su151410938 - 12 Jul 2023
Cited by 1 | Viewed by 1320
Abstract
With the improvement of people’s material conditions and the change of their values, sports consumption has shifted from hedonistic consumption, which simply pursues pleasurable experiences, to meaningful consumption, which seeks self-growth and life values. Meaningful sports consumption behavior has also received attention from [...] Read more.
With the improvement of people’s material conditions and the change of their values, sports consumption has shifted from hedonistic consumption, which simply pursues pleasurable experiences, to meaningful consumption, which seeks self-growth and life values. Meaningful sports consumption behavior has also received attention from scholars. The primary purpose of this study is to explore the mechanisms of meaningful sports consumption behavior from the perspective of individual values. Using self-transcendence values as the independent variable, team identification, and eudaimonic motivation as mediators, and introducing subjective on-field performance and hypo-egoic mindset as moderating variables, this study explores how self-transcendence values influence meaningful sports consumption behavior. The empirical analysis based on 910 questionnaire data in China revealed that self-transcendence values have a significant positive impact on meaningful sports consumption behavior through the chain mediating role of team identification and eudaimonic motivation. Subjective on-field performance and hypo-egoic mindset play a moderating role in this influence. This study enriches the study of sports consumption behavior, deepens the research on meaningful sports consumption behavior, and introduces a new research perspective to sports consumption behavior. The results of this study provide new management ideas for sports marketers to attract and increase consumer stickiness. Full article
(This article belongs to the Special Issue Advanced Theory and Practice in Sustainable Sport Management)
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